HYTE

I built HYTE from a blank canvas into the most luxurious gaming PC brand on the market and ran it like a design studio. I conceived every product, then led the 30-person team that engineered, launched and sold them.

Title
Product Director
Years
2020–2026
Parent
iBUYPOWER
Products
11
in five years
$100M+
the closest competitor’s ASP
2.2x
global launches
20+
community
300K+

01How it landed

Y70 Touch
300K+
units sold
Y60
200K
units sold worldwide
X50
50K
units sold
HYTE Nexus
200K
installs

02Press

  • Y70 TouchTechRadar5/5
  • Y60TweakTown · Recommended91%
  • X50Windows Central5/5
  • Keeb TKLThinkComputers · Recommended9/10
  • THICC Q80 TrioThinkComputers · Editor’s Choice · THICC Q6010/10
  • FA12 FansAPH Networks7.2/10
  • NVIDIA, Intel and AMD showcased HYTE products in their keynotes.

03The products